Travel Agents – your mission, if you choose to accept it, is to become a Top Secret Agent for New Zealand.
New Zealand has been secretly planting an underground network of Secret (Travel) Agents in Australia. Their mission? To infiltrate the minds of locals, planting the idea to book a holiday to Aotearoa New Zealand.
With successfully executed missions like introducing the flat white to Australian culture or reminding Australians of how New Zealand does winter with its longer snow season*, the Secret (Travel) Agents’ network of approximately 600,000** has been infiltrating Australians’ minds, hearts and mouths for years.
Now, the identities of some of the agents have been revealed in a recorded video conference. With Melanie Bracewell, Ricki-Lee, Richard Wilkins, Stan Walker, Kita Mean, Broxh and The Beached Az Whale, revealed as Secret (Travel) Agents, who have been working to remind the world what is unique and special about Aotearoa New Zealand.
Now that this undercover operation is out in the world, New Zealand is ramping up operations to recruit more agents. Head to https://www.newzealand.com/secret-travel-agent to find out your first mission, if you choose to accept.
