Featuring iconic Tropical North Queensland itineraries such as The Great Barrier Reef Drive, as well as drives in Outback Queensland, Mackay, Whitsundays and Townsville, Drive North Queensland, a dedicated website showcasing the diverse drives in North Queensland, has been launched in partnership between TTNQ, Mackay Isaac Tourism, Tourism Whitsundays, Outback Queensland Tourism Association and Townsville Enterprise.
“With the extraordinary investment by Australians in four-wheel drives and camper trailers over the past 18 months, the drive market is anticipated to remain strong long after the pandemic,” says Tourism Tropical North Queensland (TTNQ) chief executive officer Mark Olsen
“Drive tourism is of great benefit to regional areas as it brings the visitor economy to smaller communities away from the major centres.
“The collaboration between five Regional Tourism Organisations will ensure travellers discover just how diverse the North of the State is and encourage repeat visitation as people realise that one drive holiday is never enough.
“The website will continue to expand with updated itineraries while visitors will be encouraged to share their travels using #drivenorthqueensland and to follow the new Drive North Queensland social platforms.”
IMAGE: Mission Beach – Credit: Tourism Tropical North Queensland
