Crowne Plaza Hotels & Resorts has announced it will open six flagship hotels in the US, Europe and China by early 2020 as part of the brand’s ‘reinvention’ via the commitment and investment from InterContinental Hotels Group.
“IHG continues to heavily invest in and innovate our growing Crowne Plaza portfolio. Our pipeline is stronger than ever and our six new flagships will set the standard for the future of the brand. We can’t wait to welcome business and leisure travellers around the world to experience the new face of Crowne Plaza,” said Libby Escolme, Vice President, Crowne Plaza. commented:
The new Crowne Plaza flagship of the Americas, Crowne Plaza Atlanta Perimeter at Ravinia, reopened in April 2019 following a total transformation, and two additional flagship properties are scheduled to open in China by late 2019 –Crowne Plaza Shenzhen WECC and Crowne Plaza Wuzhen.
Each property will feature new designs for public spaces and guestrooms, inspired by guest demand for flexible spaces. Select flagship properties will feature flexible lobby areas with on-demand meeting spaces, which were created to accommodate guest demand for greater flexibility when doing business or transitioning to downtime.