Crown Group is moving into the US market, with plans to develop a USD$500 million mixed-use 43-storey condominium and hotel tower in Downtown Los Angeles.
The tower is being planned for the southeast corner of South Hill and 11th streets, at the convergence of Downtown’s financial, fashion and South Park districts at 1111 Hill Street. Crown Group has formed a joint venture with Singapore-based company, Magnus Property Pte Ltd, and one of Indonesia’s biggest property developers, ASRI, who developed The Langham Jakarta, The Langham Residences (the first Langham-branded residence in the world).
Design is being led by world-renowned Koichi Takada Architects and will comprise 319 condominiums with an exclusive residents’ retreat over the top two floors and a façade design that references California’s gigantic ancient redwood trees. A dramatic street canopy will ground the tower and incorporate a “breathing green wall”, designed to improve the city’s air quality and introduce a unique landscaping feature to the Downtown streetscape.
Crown Group’s LA office is also in discussions with several luxury hotel brands to incorporate a 160-key hotel in the low rise of the building, which is set to become one of the city’s’ most desirable getaways.
IMAGE: Crown Group render of proposed LA tower