Qantas and BP Australia have announced a new customer loyalty partnership that will see Qantas Frequent Flyer become the cornerstone partner of BP’s new customer loyalty program, BP Rewards from early 2020.
The BP Rewards program will allow customers to earn Qantas Points on fuel and eligible in-store purchases across participating BP retail sites, and the BP Plus fuel card will become the exclusive fuel partner of Qantas Business Rewards.
Olivia Wirth, Qantas Loyalty Chief Executive Officer said the opportunity to earn Qantas Points on fuel and in-store purchases across BP would be welcomed by the airline’s almost 13 million frequent flyers and 250,000 Qantas Business Rewards members.
“Australia’s love of earning Qantas Points has seen us build strong partnerships with some of the country’s biggest brands. These connections are key to keeping our members active and engaged in the program and ultimately drive value for the business.”
The partnership arrangements are subject to approval from the Australian Competition and Consumer Commission (ACCC).
