Aurora Expeditions has appointed Hayley Peacock-Gower as its first-ever chief marketing officer, a newly created role to drive global growth for the Aurora brand.
With more than 20 years’ experience in strategic branding, marketing and media for an array of major Australian and global brands and agencies, including News Corp, Fairfax Media, Canon and Leo Burnett, Hayley will spearhead the company’s marketing operations worldwide.
“Hayley is a top talent, a passionate and meaningful addition to the Executive Leadership Team,” says CEO Monique Ponfoort. “Her extensive background and skills will add immeasurably in building the marketing, content and strategic partnership platform that will drive growth for the Aurora brand.”
IMAGE: Hayley Peacock-Gower new CMO for Aurora Expeditions
