As part of its waste reduction initiatives, Air New Zealand has commenced trialling edible vanilla-flavoured coffee cups with customers in the air and on the ground as it explores new and innovative ways to meet its sustainability challenges.
The airline currently serves more than eight million cups of coffee each year.
Air New Zealand Senior Manager Customer Experience Niki Chave says that while the airline’s current cups are compostable, the ultimate goal would be to remove these totally from landfills.
“We’ve been working in partnership with innovative New Zealand company ‘twiice’ to explore the future of edible coffee cups, which are vanilla flavoured and leakproof. The cups have been a big hit with the customers who have used these and we’ve also been using the cups as dessert bowls.”
‘twiice’ co-founder, Jamie Cashmore says says ‘twiice’ is working on extending its edible range of crockery and expects
to rollout new products next year.
“It’s terrific that Air New Zealand has partnered with us to showcase to its customers and the world that a little bit of Kiwi ingenuity and innovation could have a really positive impact on the environment while at the same time delivering a really cool and tasty customer experience.”
