Targeted at domestic Australian and NZ travellers, Nesuto’s new campaign – We’re Good to Go – holiday-at-home campaign promises the freedom of apartment living, with hotel service benefits.
Nesuto’s ‘Stay and Play’ built-in brand signature offers each guest receives a local guide with map to the property’s neighbourhood, upon check-in. These guides highlight dining, activities and cultural things to see and do, ensuring guests get the most out of the local area of their Nesuto property.
Nesuto will donate $1 from every guest booking made for We’re Good to Go packages to injured Australian wildlife causes. This applies to every Nesuto Good to Go booking made during February 2020 (for stays up until 30 December 2020).
The Tourism Australia campaign, in the wake of the national bushfire crisis, builds on the Aussie spirit of bringing people together, encouraging Australians to holiday at home as many communities rely on tourism to survive. The We’re Good to Go campaign focuses on destinational imagery, highlighting the true fabric of the neighbourhoods in which the properties are located. It showcases activities and local sights, rather than hotel photography.
CEO of Daiwa Living Waldorf, Mark Ronfeldt says: “As we are growing our brand’s Australia / New Zealand footprint of 1,500 rooms to 5,000 rooms by 2024, we want to support the accommodation sector and get behind the Tourism Australia campaign. We are proud to come to market quickly with our #NesutoGoodToGo offers to support the Holiday Here This Year campaign.”
Nesuto Apartment Hotels, Geraldton, WA